Over the years, I’ve seen three common mistakes when it comes to web typography. Paying attention to a few details sets you apart from the rest of the crowd. Here are the most common web typography mistakes and how to fix them. Web Typography Mistake #1: Using too many fonts. It’s best to limit the […]
Mind Your Characters: Web Typography Read More »
This week we focus on formatting links in WordPress to match what you designed in Photoshop. In the last two posts, we reviewed how to format text and headings in WordPress so that they match what you designed in Photoshop. Before we review formatting links in WordPress, let’s review how to find the color and
Formatting Links in WordPress to Match Your Design in Photoshop Read More »
Google Analytics shows who visits your site, how long they stay, which pages they access, who sent them and when they visited. Yet, sometimes the most difficult part of Google Analytics is being able to find this information. This post explains how to use Google Analytics to find out this information. Consider this overview a
How to Make Sense out of Google Analytics Read More »
Have you ever wondered where your website visitors come from, how long they stay on your website, and what content they like the most? Google Analytics is your answer. Google Analytics (GA) is a free service offered by Google that generates detailed statistics about the visitors to a website. If you want an overview of
How To Get Started with Google Analytics Read More »
CSS stands for Cascading Style Sheets. Styles within CSS define how to display html elements, as well as other elements of a webpage. In this basics overview, we will focus on defining styles for html elements. CSS provides consistency across an entire website. Use CSS to define how you want all your heading to bee
The WordPress Minimalist Guide to CSS Read More »
Knowing HTML has huge advantages. Even if you use WordPress or some other website development package, you’ll be able to do HTML tweaks that seem to be necessary every now and then. In this post, let’s look at some of the basic HTML tags that will help you in those tight spots. We’ll first look
The WordPress Minimalist Guide to HTML Read More »
In the post, Make Your Images Web-Ready, we discussed the three factors that affect optimizing images. In this post, let’s use Photoshop to optimally set each of those factors: Image Resolution, Image Size , and File Format/Compression. Image Resolution Image resolution is set in the Image Size dialog box. With your image open in PHotohsop,
Optimize Your Images in Photoshop Read More »
Image Resolution, Image Size, and File Format Have you noticed images that verrry slooowwly display on a website? We’ve all seen it. What that happens, that is a prime example of an image that is not, what I call, web-ready or, in more technical terms, it is not optimized. In this post, we’ll talk about
Make Your Images Web-Ready Read More »
We’ve talked about social media before, but let’s look at it from the perspective of how it increases the performance of your website. Social media gets the message out – whether it’s a status update on facebook about a special promotion or a tweet to answer someone’s question – it’s a non-threatening way to let
How do I Get a Performing Website Part 6: Social Media Read More »
